own the customer.
own the payments.
own the profit.

Monetize the one thing your customers do every single day: make payments.

Dealerships are sitting on an untapped goldmine: payments. From private label payment instruments like debit cards and mobile wallets to "dealer owned" white label solutions, the modern dealership has a golden opportunity to completely monetize the customer journey.Commonly referred to as "payment driven rewards," the advent of white labeled Managed Payment Providers like DealerCharge has enabled large volume merchants the ability to compliantly monetize payments through a numbers of channels including cost control, direct profit surcharge, and breakage while simultaneously increasing customer engagement under the guise of payments. DealerCharge turns every transaction into an opportunity for more revenue and engagement the directly impacts the bottom line.DealerCharge is the first embedded Dealer Owned Payment Company platform built specifically for dealers that seamlessly "closes the loop" between the swipe, engagement, and accounting automation.

Eliminate the cost, not the customer.

Dealerships don't need surcharge,
they need innovation.

Anybody can process your payments, but that doesn't mean they should. Dealerships are complex operations that are the perfect vertical where embedded payments, when embraced, can help drive future revenue effortlessly through dealer-branded fintech.Dealerships are large ticket merchants in which credit card transactions can easily cost up to 3.0% or more. With DealerCharge proprietary payment technology you get access to large ticket optimization so that you keep more margin, build more loyalty, and control the experience so that your dealership reaps the rewards, not your processor.

Why surcharge if you can DealerCharge?

How much can you expect to put toward your bottom line?

Dealerships do not need surcharge, they need innovation. The automotive payment economy is a $600 billion opportunity, with $15B - $18B in fees annually. The majority of this goes to processors, card networks, and banks with the dealership keeping none of it. Not unless they have ownership.As sales continue to lean more towards digital and fixed-ops loyalty driven retention, payments will evolve from a backend tool to a front-end strategy with increased interest in mobile wallets, dealer-branded rewards, BNPL, embedded finance, and connected vehicle platforms.The value of this opportunity will grow to $20 billion in overlooked opportunity, giving dealers access to new revenue streams.

Don't just accept payments, empower them.

Leverage payments to drive revenue,
loyalty, and engagement.

  • Interchange RevShare via Proprietary Network

  • Our Technology, Your Experience

  • Power Loyalty with Payment-Driven Rewards

  • Mobile Wallet & Direct Debit Revenue

  • Fleet and Fuel Card Monetization

  • Connected Car (coming soon)

Embedded payments are the future of commerce.

Powerful DMS and Payment Integration Technology

The future of automotive payments is software driven technology designed to eliminate excessive cost, provide a flexible payment experience, and simplify the reconciliation process using intelligence and strategy. Its more than just a swipe or tap or chip of a card. It is a closed loop point of sale with key DMS integrations and a powerful dealer-branded debit powered wallet that automates loyalty with meaningful customer conversations.

What our customers say...

A Managed Payments Platform.

We don't just process payments, we manage your system. From terminals to compliance to employee training, we are your go-to for all things payments. Each client gets a dedicated Relationship Manager that performs regular audits to ensure your system is optimized.

"We hadn't changed processors in 20 years so our decision was carefully made, but I wish I would had done it sooner. Scott and his team are rockstars."

Bill Hall, Southtowne GMC Chevy Cadillac

"I want you to integrate with other technology vendors to simplify the reporting across the dealership so that I can keep your amazing rates."

Michael Brown, Owner Frank Leta Auto Group

The DealerCharge CreedWe believe that a dealership is more than a storefront, it's a cornerstone of the community, a hub of commerce, and a force of independence.We reject the idea that payments are a sunk cost. We reject the notion that processors are good with ignoring innovation.We believe in ownership over outsourcing. In profit over pass-through. In transparency over slight of hand. And in putting dealerships back in control.We are not a vendor.
We are not a processor.
We are the infrastucture behind the new automotive economy - where every transaction becomes a channel for loyalty, data, and margin.We serve the doers -
the Dealer Principals who build from nothing, the Fixed Ops directors who squeeze gold from chaos, and the controllers who know that $1 saved is $10 earned.We are DealerCharge. And we are here to transform dealerships into fintech-powered, revenue-owning, community-driven machine.The future is dealer-owned.

Let's pop the hood on Dealer Owned Payments

The connected fleet.

Imagine your customer base is one large connected "fleet" of consumers, not just transactional relationships. Imagine putting a financial tool on every customer phone and a dealer-branded debit card in every wallet designed to keep your brand top of mind. As a DOPC partner your group will use payments to drive loyalty, self-funded rewards, and repeat revenue.